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Helping people kick start their product management career at gettingstartedinproduct.com * Product person at Watchfinder

Thoughts and practice from those inside one of the world’s biggest companies

In this list, we’ll hear from those who funded it in the early days and those who operated the company through its growth years. …


APIs to Zipping — Knowing the basics can go a long way

I’ve been in product management for too many years to mention, and I have never completed a Computer Science degree, and I have no technology certifications.

I am, in fact, a non-technical product manager. And that’s fine.

In many organizations, they will only hire Computer Science graduates, but I’m here to tell you that many organizations do not need this, and you can happily make a career in product management without one.

HOWEVER …

You should not take that as an instruction to not learn about computer science subjects.

You should know how to…


What really happens when we introduce new features

“When you invent the ship, you also invent the shipwreck; when you invent the plane you also invent the plane crash; and when you invent electricity, you invent electrocution… Every technology carries its own negativity, which is invented at the same time as technical progress.”

Photo by Erik Mclean on Unsplash

This got me thinking about the challenges we face as product managers who are driven to keep producing new value from our products.

What really happens when we introduce new features?

What does inventing the shipwreck really mean?

Effectively, every new thing that is created, whether it is…


Considerations for designing for everyone

And in an age of social media, instances of exclusion are instantly available and lights shone on those who aren’t taking the necessary steps to do what’s right.

As Product Managers, we’re in a position to drive this change and make a real difference to the lives of those who interact with our product.

A Web for Everyone: Designing Accessible User Experiences

Sarah Horton & Whitney Queensbery

If you are in charge of the user experience, development, or strategy for a website, then this books seeks to…


What are those in the industry recommending to others

And one thing about the product management community is that they love to recommend other content, especially when it comes to books. I’m pretty sure that any serious product manager has a shelf within arms reach of their desk with a few key books placed on it.

From my trawling of the web, the following are the ten most frequently recommended books from those leading the function of…


They simply don’t know what they’re talking about

We’re in a group and the conversation is flowing and then that one person starts talking and as you listen, you start to hear the interest in the conversation start to wane, as the speaker continues to contribute their opinion, despite the ever-revealing fact that they have no idea what they are actually talking about.

They’re expressing opinions on professional sports despite being an acknowledged non-sports love.

Or they’re giving their thoughts on how to improve aspect X of the work environment, even though they work in a different area and have no first hand experience…


5 ways to stop your income walking out of the door

Customers leave you for a variety of reasons, and sometimes you can’t do anything about it. It’s just time for them to move on. Their lives have changed, their needs have changed, and their circumstances have changed.

I’ve worked on products where we supplied credit scoring information to businesses on their clients and suppliers, and sometimes their businesses fail and they can’t be your customer any more.

I’ve worked on products where we provided appointment booking software to retailers, and a change in business operations resulted in their decision to not take bookings, so they have…


Ways to get the career you deserve

Thirty years of working for the same company, albeit within a number of different roles. That was the expectation of work in the twentieth century. Find a job for life.

It is however not the story of life in the twenty-first century, where the nature of work is changing, as is our approach to it.

We have global opportunities, we want…


Why doing nothing is often your route to success

The episode, presented by the marvelous Tim Harford, was entitled “Masterly Inactivity versus Micromanaging”.

Now I had never before heard the phrase “masterly inactivity” before, but throughout the thirty seven minute episode, Harford went on to explain the concept, which boils down to the fact, that in many instances the best option to achieve success is actually to do nothing, rather than dive in and try to take action.

Photo by S Migaj from Pexels

What is masterly inactivity?

The concept of masterly inactivity focuses on the fact that in…


What’s the mega successful venture capitalist and author of Measure What Matters recommended reading?

Doerr is also the author of Measure What Matters, the immensely successful bible on OKRs.

Shortform researched Doerr’s public discussions on books and created a list of books that he has recommended.

Steve Jobs

Walter Isaacson

Hands up if you own an Apple product…

Robert Drury

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